About Us

“Beauty dwells within the soul and shines on the surface. We are committed to the tenet that everyone is beautiful.”

It’s more than simply great skincare. Apollo & Artemis Beauty by Equality™ was developed with a unique ideology - one that empowers every person to embrace their perfectly imperfect selves. The foundation for our company stands firmly upon pillars of compassion, integrity, inclusivity, and love. Our four premier products were created for all gender identities and skin types.

We are Laura Lee Botsacos and her crazy chemist cousin (C³ for short),  two cousins merged by families of Greek and Italian heritage, best friends by choice (and years of laughter, pranks, humor, and some really bad hair styles, especially C³). Apollo & Artemis Beauty by Equality™ is a brand created from our passion, dedication, and love of healthy, glowing skin. Our mission is simple: make people happy in their skin.

We have spent years engineering products for everyone. Why? Because during this process we realized that less really is more. All of our products are PETA-approved as vegan & cruelty free. They abide by our standards of clean beauty, and are proudly manufactured in the U.S.A. Our products nourish your skin and feed your inner spirits - nurturing you from the inside out.

Our benchmarks for success are simple. They are the same benchmarks we have lived our entire lives. We never forget who we are and where we came from. We honor our friends, family and work colleagues with integrity, transparency and loyalty. We are dedicated to a company culture of inclusivity and excellence. Our dream is to inspire others through love, playfulness and a compassionate determination.  Our vibe is, life is beautiful, sometimes messy, but always beautiful, as is each god + goddess. 

We aim to build a collective of like-minded individuals who share our passions; who value hard work; who place an emphasis on ethics; who strive for perfection; who live life with grace and compassion; and who enjoy giving back.

We welcome you and we love you. We thank you. You are beautiful.


P.S. We proudly donate a percentage of our profits to organizations that fight child sex trafficking, especially youth from the LGBTQ community.